Originally Posted by Angry Jew Cat

In mainstream, the landing page makes a huge difference. An offer that pays $45 might not make you near as much as an offer paying $32. Exact same shit, entirely different lp. Split testing is a must. Your squeeze page, the offer's landing page, tiny discrepancies on either of them can lose you a lead. For instance there is a specific color combo for weightloss landing pages which does incredibly well. Go look at the EPCs for 20 or so Acai offers, check the LPs. The best EPCs all follow a similar color code. It's been tried, proven, and it does make a difference.

Like TheDoc said, in mainstream you actually have to understand a little something about real marketing. The product won't just sell itself for you. Where some people may make the move from adult to mainstream and have great success, there are going to be a lot who simply don't, because they don't know anything marketing their product. They can't trigger an emotional response from the viewer, they can't make a connection with their readers, or convince them that the purchase is an absolute must, yadda yadda. There's been talk floating around about "the content becoming the ad". This is a very important point. By the time your reader has read everything you have to say, their curiosity needs to have been peaked. If you've done your job correctly, a simple text link at the end of a 1000 word article should be all you need.

I like mainstream for a lot of reasons. Every outlet you have for adult traffic generation, you have 1000 in mainstream. Especially if you're willing to work in the grey areas. So many angles you can approach things from exist. I really enjoy working in mainstream products now. I think I've learned more in the last few months than I did in a couple years of adult. I've been able to apply a lot of my existing knowledge, but it's still been a rapid learning experience.

It's a harder sell, but it's a rewarding one.