Quote:
Originally Posted by mikesouth
Some magazines I have shot for paid the girl directly but most, including Hustler do not usually.
Usually the magazine purchases the layout from a photographer who paid the girl whatever he negotiated.
Regardless Hustler used to Pay around 2500 for a centerfold Penthouse was 3-5K, but this was before the magazine sales went into the toilet, most magazines now get their layouts for free from adult video companies as a promo item...which further explains why magazine sales are in the toilet...pornchicks as adult magazine layouts are generally boring.
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2003/2004 is when magazine sales really started taking a nosedive. At our stores we used to get around 200-300 copies of Hustler each month, and they were usually gone before the 2nd week of the month. Little by little sales slowed, and by 2003 we quit buying it directly and used a magazine vendor, since we were usually sending 100 copies back to the vendor each month for credit.
By late 2004 we cut back to like 50 issues of Hustler and we were still sending a few copies back each month, but by 2005 we literally couldn't give Hustler away, and no matter what anyone says Hustler far and away was the best selling adult magazine title in any of our stores. I can't imagine what sales must be like now that I'm out of that side of the biz, but I know more and more adult stores are cutting out carrying new adult titles completely, and instead sticking to selling the old magazine packs where you get 3-4 various older titles for $7.99 or so. Those will always be a good value for a guy that just wants a mag to beat off to and they generally toss them in the trash when they are done...