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What about TheFLY's original question, though? What are people doing to make up for this?
Personally, I have been looking at the reasons for the decline, and avoiding them. I create my own content, and there's nothing quite like it. I am honest with my surfers.
It seems to be working. I am tiny now, but I used to be microscopic. Soon, I might be simply small. My average sales are at least doubled this year, with some really exceptional weeks. The scale of my operaition is still small, but I think it means something that it is growing.
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