Im wondering how many sites are actually putting up the complete video as one update ? Maybe they are splitting the 30-60 minutes of HD video into two or three updates and dont forget the still images. When we shoot a B/G, HD video we also shoot a number of stills which we set up before the actual video starts. We and some of the guys we shoot for use these sets of stills as updates as well.
This would help stretch out your $1200 shoot and you could get away with say 8 shoots a month totaling $9,600 +
