Originally Posted by stevo

Check amounts are dropping to new lows for me. I haven't seen these numbers since I began in the industry.

I've switched to trials the past few weeks, just to get sales rolling, but I'm not sure if it's an effective strategy for a very small % are rebilling to full memberships.

Ratios are still good for me, it's just my traffic numbers are taking a hit - even though I'm working harder than ever to generate traffic. I just doubled my advertising budget and hopefully I'll see some better results...