Shit, I'd sell ad space for him on the side. Difficult maybe, but not impossible. There's no reason he should be in debt.
If anything he can just come up with a gimicky site like lolcatz and make as much money as the icanhazcheezburger site.
Eh, I dunno, seems like it would be easy, I could be wrong. The guy is a fussy stubborn idiot.
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