Quote:
Originally Posted by bossku69
sheesh, it was just a quesiton because i saw it in the title
i think in the past 3-5 years SEM/PPC and SEO has changed a lot, to which there are a number of SEO guys who don't know jack past the basics of how to set up a campaign; same for SEM guys who claim to know SEO.
i used to offer both SEM and SEO services to clients about 5 or so years ago but stopped pursuing SEO as a paid client service because of the extent of what needs to be done, mostly on the client side. you would be surprised just how detailed SEM/PPC really is with some larger high end campaigns.
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Quote:
Originally Posted by bossku69
np
Ive read that about 60% of Google.com users clicks on the sponsored listings, which is probably closer to 70% now with the change of ad formats on the results page over the past few years.
anyway you can get that article that your friend read? im willing to bet it came from an offline ad company 
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I like what you'd posted. It makes sense to me.