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Actually supermarkets get hurt also. I remember this was during the recession in the early 90's/late eighties. I was at dinner and one of the guys there was a gm of a supermarket. A friend of mine said you guys must do great now and the guy said actually no. People cut back instead of 2 packages of cookies they buy one, instead of steak they are buying more pasta. They might be going more to us but their dollar amount spent drops.
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