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Hmmmm....
Some interesting input... one thing that comes out is that with some people you are buying their contacts... the "roladex" idea... As one guy said he just throws them a email to let them know about the new programme... so I guess thats just one easy option "Call For The Bros"
Can you not have a guy who works to build new relationships ? I guess it's a harder and slower process, but one built on customer relations... making those contacts from fresh... ?
I dont see the affiliate manager being responsible for any programming or even design needs, of course if he does have them skills then thats a bonus... We will have a designer and programmer on our team, and if there is a rquest from the affiliate it will be his job to co-ordinate it getting done... but he wont be expected to do it...
His main role will be developing relationships with affiliattes, bringing in new affiliattes and making sure they are happy, I would also expect him to have a sales role himself sourcing new ways to bring in sales to the programme... all the usual stuff like answering ICQ/Emails/Ect would be part of the affiliate support...
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