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For example if CCBILL provided a wire feed for announcenments and what not regarding what ever news they wish affiliates to know and program owners to know a News feed would be a perfect thing to have via RSS that can be placed on affilaites sites.
This goes beyond a media kit etc but B2B companies reside in the shadows to much. Without these kind of tools that build client trust and opportunity and communication one may have a hard time viewing a company as a current and live member within an industry.
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