c-lo

My stats, to me, look very good up until the customer makes his way to the join page of the paysite. My site has a 2-3% CTR, I send roughly 40% of my traffic to the paysite from my landing page, and roughly 95% click through to the join page...all in all I am able to send approximately 1 in 2-2.5 visitors from the landing page of my site to the join page for the paysite.

The problem is that NO ONE is signing up. Does this seem odd to you or have you experienced the same problem? I've sent nearly 140 people to the page, all cardholders, all aware of the site price, and all have sampled the content and have still chosen to click 'Join Now.'

What I'm wondering is that if you have had trouble converting paysites via PPC, where did it seem that most of your traffic was losing interest - inbetween the landing page and clicking over to the paysite, inbetween the paysite main page and the join page, or what?

Just interested in your personal experiences.

P.S. I'm using Adwords (and I'm well aware of other PPC companies, so don't spam me.)

Thanks,
c-lo

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