Originally Posted by robwod

I think in theory the idea is a good one, as it provides incentive to sponsors to be more upfront with their business practices. However, I think the tone of the listings now appears more negative. I think a more proactive, positive approach would have been to have a sponsor "FreeOnes Seal of Approval" icon on the listings. I believe this would send a more positive message to your surfing customer base, versus the more negative one in place now.

At first glance, the ones with the icons stand out more than the ones that don't. At that point, the warnings rely on a surfer to actually mouse over the icon to see anything about it, or catch the small icon legend at top of the listings.

Just my $0.02... but I think you might want to consider accenting the positive, versus the negative. Other than that, I do like the idea of giving sponsors incentive to be "FreeOnes Approved".