I think Xsales are ok if:
- they are clearly visible and legible
- they clearly show the dollar amounts
- they are easily cancellable
- the time period of the xsale is at least 3 days
- they offer the surfer good value (ie, $1-$2 to a big or well known site with good content)
- the xsale site is legit (ie, wont rape the surfer with hidden 'upgrades' and delivers on promises)
- the rebill amount of the xsale is reasonable
- they are controlled by the processor (ie, paycom or ccbill)
- the surfer gets a confirmation email for the xsales
For example, we buy clean, visible xsales, both pre and un-checked with practically no restrictions, limits or hidden fees. We believe our sites speak for themselves with tons of exclusive videos, photos and extra features. If they like it, they will renew. If they don't they can easily cancel, no questions asked. You dont have to fuck the surfer over to make profits on xsales. Could we be making alot more, of course we could. But that's a choice..
Also, I've kept some stats on Xsales. People say surfers don't pay attention but they do. I've monitored and tracked various outgoing Xsales to various sites/programs. Some sites perform significantly better than others on Xsales, all things being equal and no specific niches. So it's either domain name, brand name or the surfer actually typing in the site and taking it a look.
