Are audio banners really effective?
When I happen to mouse over and activate a sound banner on this board, my swift reaction is to mute my audio until it finishes going off. This leaves me with absolutely zero interest in clicking the banner, and sometimes I even close the window, negating any chance of ever seeing the ad.
Is it just me?
I do see some really good banners in the rotation though, and I do click some. But if it has audio, chances are unless it's something really planned out, the little sound blurb is going to work against it.
I realize people are trying to get attention to their ads, and gfy isn't here to consult advertisers.
So are audio banners really effective? Do they make profit?
Do they make people click on them? Or are people just trying to brand their programs with some sort of goofy sound byte?
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