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There isn't much that anyone can do at the moment. It will take another year before they open the doors, and when they do, the legal mess will begin.
What you can do is to atleast know what is going on, to be prepared with what your individual company is going to do.
You may decide for every .xxx, .sex, .porn etc that its easier to just buy your domains at the registration price, rather than at the domainer/squatter's price.
You may decide to do nothing.. let .COM rule and let others waste their money on the other TLD.
Either way you play it, best to be informed..
Fight the knowledge is power!
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