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Why do sponsors display URL on banners?
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03-04-2003, 03:49 AM
Mr.Fiction
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Join Date: Feb 2002
Location: Free Speech Land
Posts: 9,484
You don't want people typing in the domain, you want them clicking.
On the other hand, if it's a sponsor that already has branding, say Bang Bus in its prime, then having the URL on there may encourage people to click.
It's a judgement call.
Mr.Fiction
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