Quote:
Originally Posted by WarChild
Yes, but the dealership doesn't dictate to the manufacturer, rather, it's the other way around. The dealer is more like the marketing branch of the manufacturer, they can't, for instance, spam you with their cars 
There will always be those with a product and those with traffic, as well as combinations of the two. What I'm hinting at here is the death of the middle man in between, with neither real traffic nor product. |
The dealer does dictate to the manufacturer these days. It was like that before. Cars were mass produced and the dealer got most of what was made. Now a company like ford has a rep that comes into the dealership, and he has to sell the cars to the dealer. As an affiliate manager gives reasons to people to send there program traffic.