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Old 02-09-2008, 12:16 AM  
Christina Muller
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Join Date: Mar 2007
Location: Canada/Germany
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Penthouse To Go Public !(and plans to be 4 times bigger than Playboy)

I just read the article on avn.


Bell, who said he acquired one of the largest adult magazines "by accident," also discussed his industry past and future plans. His most recent big splash in the industry was his $500 million purchase of Various, the parent company of AdultFriendFinder. He said Penthouse will use the purchase to leverage itself as one of the largest adult companies to ever go public. The company plans to take the brand public in the second quarter of 2008.

"I expect us to be four times the size of Playboy by the time we go public," Bell said.


Full article: http://avn.com/index.cfm?objectID=FB...6533FE4B7A26DD

not bad for a company many thought had no money
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