Quote:
Originally Posted by TheDoc
Some price points or discounts do better on repeat/bookmark traffic sources. If you are in the top 20 for a length of time you will have been exposed heavily to the loyal base, so giving a discount can help revive it.
And.. Review site members don't retain that well, not bad but def not golden. So the discount would help spark loyalty with the Paysite and it helps give the review a better return-purchase rate since it is at a discount.
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Good point. I agree with the long term retention on review traffic, it does not retain that well mostly because they are pro surfers that jump from site to site. Still, dropping the price 33% would actually need quite a big jump in conversions considering if you're on a merchant it going to cost you more % wise to charge a lower price, plus you get more members sucking the bandwidth at the same revenue.