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This is a fantastic tip. I have used this for general SEO in other projects... ie identify th language used in the "niche" and try to mimic it.. especially phrases.
my personal opinion is tht google's strength is in it's ability to put 2 and 2 together based on context.... so when you are optimizing, again IMO, its best to optimize for a topical phrases rather than just keywords.
ie You can say the same shit a bunch of different ways using different words but still mean the same thing.
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