Quote:
Originally Posted by Mr. Websites
Likewise here, so everything (less hosting costs) is profit.  |
Advertising shouldn't be view as overhead. It's money spent to make money. If done effectively it will bring in more sales/profits. It can also be wasted money if spent incorrectly or you would have had the business anyway.
It appears some view it as an expense they have managed to dodge. That's not really the correct approach to a valuable business tool.