Originally Posted by will76

i am pretty sure the last time you posted that I brought up the example of Jack in the Box selling hamburgers that had bad meat and lots of people got sick and some died. Yeah I am sure that was great press for them. I bet their sales went up the next day

While 80 - 90% of bad press could be used in a good way, its definetly not the case 100% of the time. Also "any press" tends to be better for companies with a small market share who is just trying to get their name out there. In the case of NATS this is bad press. They already had a nice share of the market and the people who didn't use them knew about them. Do you really see this turning out to be " good press " for them. What do you think more people will start using them now then people who will stop because of this.

I think it was you, it could have been some one else. But every time people say there is no such thing as bad press it really makes me shake my head and laugh. neive.