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So you're looking at it from the angle where sponsor also provides the player
and is embedded based on HTML sent in the feed?
Have you see MediaRSS, it does this, altho I don't think it really suits the
situation, basically because RSS only supports one link or enclosure per item.
If you can provide me with details on your format.... I'll write a translator so
scripts written to work with either can interoperate.
-Ben
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