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Ahhh just saw another article. Wow.
"The world’s basest online dating site may have had a major liquidity event. Palo Alto based Various, Inc., which owns AdultFriendFinder and scores of other sites, may have been acquired by Grocery Giant Safeway INC, insider rumors are stating.
The company, which was founded by Andrew Conru, is rumored to now have revenues in excess of $300 million annually. The acquisition price is said to be 3x revenue, or around $1 billion.
We’re digging now for confirmation of the deal, and to find out who the buyer is. There’s a recent article on the company with deep background information"
Cool.
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