Originally Posted by Kevin-SFBucks

We bought the Vizio 42" LCD HDTV (I wanted the 1920x1080 res.) at Costco.. yes price mattered.... but have to say, the picture is great.. no issues at all. I look at 23" Apple Cine screens all day and know about highlights and shadows and color and all that shit... nothing wrong with a nicely priced screen.

If your high priced plasma gives you a 5 or 10% nicer picture than I have (not likely.. we tested most of them), but you paid at least 50% or more for it.. is that really worth it??? Not for me.