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forgot to mention.
one the main problems with google adwords is that you have
to market exactly like their people want you to---right down to
the types of descriptions, punctuation, etc. otherwise they won't run your ads.
they want to "approve" all your ads---i.e. i have a niche website that deals with butch-femme sex---my google rep told me the lesbian "community" would be offended and i could not characterize the content that way---so this is the kind of BS you have to put up with. they want to sell you advertising for porn sites, but they also want you to be politically correct.
another example---i could not use the phrase "black girl"--- google said it would offend certain viewers. everyone marketing porn knows that porno women are called "girls"---everyone except google. shit, all of my models in in their 20's and 30's.
the problem with this is that these google sales consultants do not know your market as well as you do.
big waste of time and $ if you can't word your ads the way you KNOW your market will respond to.
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