Originally Posted by inthecrack

We also conducted a poll on our site. Customers had a choice between wmv or mov. Results were as follows.

wmv 74.8%
mov 18.4%
Undecided 7.5%

Personally I think mov is better but these results were pretty decisive in the opposite direction. 32% even said they would stop buying our videos if we switched to mov. We're forced to go with wmv. Considering our videos are as much as 1 GB per file multiple formats is not an option.

Their reasons for chosing wmv over mov:

17.1% I already have the Windows Media Player and I'm too lazy to get the free Quicktime player.
16.3% I believe it will not play well on my computer.
34.1% I think Windows Media has better quality.
12.4% I hate Apple products.
16.3% Irrelevant question because I prefer Quicktime.