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Old 06-15-2007, 03:08 AM  
Sarah_Jayne
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Join Date: Dec 2002
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Talk about clever adult advertising (pic)

Pole dancer causes stir

Visitors to Gatwick Airport are being greeted by a naked pole dancer - but not everyone is happy about it.

The giant silhouette of a naked pole dancer painted on a field beneath the airport's flight path could land the marketing company behind it with thousands of pounds' worth of fines, reports the Daily Mail.



The 100,000 sq ft ad for a risque website, designed by London-based marketing agency Sports Media Gaming (SMG), was painted on a field in Surrey last week.

Although nearly invisible from the ground, the advert can clearly be seen by thousands of airline passengers flying out of Gatwick each day, which Tandridge Council says is illegal.

A spokeswoman for the council said it was painted on the field without proper planning permission and legal action would be taken if it is not removed.

SMG is refusing to get rid of it, claiming it can be seen only from the air and so is not subject to council planning regulations.

If found guilty the firm faces a fine of up to £2,500 plus an extra £250 for each day the advert remains in place.

Steven Johnson, commercial director of Flightpath Media, a subsidiary of SMG, said: "We are operating quite within our rights. We produce adverts that are only visible by people in the air. If the council own the rights to the airspace then we would be happy to hear from them."

Mr Johnson said SMG was intending to produce similar paintings over the next few days on fields beneath flight paths out of Manchester, Leeds and Stansted airports.

But Paul Miner, of the Campaign to Protect Rural England, said: "It sets such a nasty precedent, using our landscapes just for advertisement."

http://www.ananova.com/news/story/sm_2375986.html
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