I never ever click on the banners, unless it's something I haven't heard of (which is unlikely, cuz most of those programs get their 'announcements' out anyway).
Or I check it, if a content/hosting/etc. provider offers specials.
But I guess that's cuz I spend so much time here. I bet the lurkers (bet there's more of em than we can dream of) click those banners like crazy, that's why advertizing is rather expensive here on GFY.
