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There are many factors that take place at one time influencing sale of memberships together (also on the other side, there are many things/possibilities you could do to boost the sales).
Anyway, its all complex and things depends on your budget and how much time & money are you willing to invest.
As you said, lots of ppl are hanging around webmaster boards - you can do some good promo there even with less investment, but thats just the top of the ice.
As you correctly mentioned, having your affiliate program ready and working is an mandatory thing so people can join you. Running a succesfull affiliate program is not easy task, again you need to know what you are doing.
To put it in a very simple way - you give affiliates good deal, marketing tools, sample galleries or sample content so they can make the galleries themselves and then hope to have them promoting you. Also, as explained in the above post, you need good shitload of conent for takeoff.
Once its all ready, a tool like Chameleon submitter will send the galleries you have to all relevant TGP/MGP sites out there - its a traffic generator for your sites and good for promo as well.
Sponsors and affiliate programs either use it in-house as a way to self-promote or they have affiliates use it and work for the affiliate program this way.
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Mike Cross : Kink.com : ICQ: 413115769
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