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CBS' stance on YouTube
CBS declined to join the talks with Fox and NBC regarding their partnership to distribute programming. This excerpt is from the latest Wired, from the president of CBS.
Q. There's a lot of CBS material on YouTube. How does that work?
A. You have to look at it in two different ways. One is content that you will get paid for directly, and the other is promotional content. Our attitude is, either pay us for it or give us promotional value that will eventually lead to us getting paid for it.
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