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I think the past two years has seen little innovation but this seems to be changing. However, the past two years has seen a major shift in our industry - where two mainstream companies, Youtube and Myspace - have taken a huge percentage of traffic away from us. Between these two sources combined with the recent influx of new programs..... has cut traffic to all programs over all and thus sales.
But I think we are on the verge of coming back in a big way. Some programs are free hosted flash videos with affiliate codes embedded in them. Other programs are working on creating sites simlar to youtube.
One of the best ideas our industry ever had was Rick Latona's Dollars.com (I think that's what it was called). This was an affilate program where you could sign up for them and push dozens of other programs through their software. If for some reason a certain program wasn't doing well, you could change the links from the dollars.com software instead of doing the coding on the website itself. Why this didn't work out still surprises me.
What is needed is something like dollars.com but with free hosting and software to run tgps, blogs, and youtube styled sites.... affiliates would flock to it and other affiliate programs would want to be a part of it as well.
Also, the affiliate software needs to be stepped up. NATS and MPA3 have made huge improvements but they need to take it a bit further where you have an account with NATS or MPA3 and can run all of yous links from there.
And I'm betting CCBill is about to stun all of us.
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