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Were is this 404 and exit trafifc coming from?
I send my 404 traffic and exits to sponsors, if they dont have a credit card or its foreign traffic then it goes to a dialer.
I send most of my 404 traffic to a splash page with banners and some text links to the appropriate sponsors matching that traffic.
If your asking which sponsors? I use moneytree, ARS and maxcash.
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