Originally Posted by The Other Steve

I'm sorry Shakula but those figures don't prove that a term is competitive. I just typed a term into Google and got these figures

Results 1 - 10 of about 4,920,000,000

by your reasoning that must have been a majorly competitive term. The trouble is no one actually searches for that term - it happens to be the word 'and'

Competitive terms are ones that people actually search for and if you had top spot for a competitive term then you would be fighting to retain that spot just about every day of the week and 'ownership' of the top spot would still be fluctuating.