Quote:
Originally Posted by AdultInnovate
It has to do with Quality Pricing that is used to determ the quality of your site in relation to the keywords you are bidding for.
Google wants to offer the best quality content to its users, and since march/april 2006 these rules also aply to AdWords content.
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I see, so it's just not just other competitive bidders. That Quality Pricing model seems like it would be a lose/lose for both Google and someone running a campaign. Since there would be no way to make your ROI, or even break even, on a $10 keyword, you don't run the campaign, and thus Google gets nothing.
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