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Originally Posted by Doctor Dre
Okay there are exceptions to everything.
And Paul, about affiliate buying content... why would they do that with all the programs that have fresh exclusive content ? I mean the user is gonna signup to the site cauz he likes the content he sees on the promotional tool, and it's not even gonna be in there.
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Did you read the article?
It says the only place saturation takes place is on the TGP sector. The content the reviewer is seeing he's seeing from 20 different people. If you're not submitting and let's face it it's largely yesterday business method, it does not matter.
So lets put it into perspective 100 affiliates submitting galleries made from sponsors exclusive content. They submit on a daily basis. How long before a site of 200 exclusive sets with 10 updates a month is getting lots of affiliates being told "Seen the content before."
The good content providers put a stop to their good content being given to affiliates.
Do the maths and work out the ratios. How much new content is needed to feed how many affiliates submitting to TGPs?
When the exclusive content angle came out one of the reasons given was the surfer does not want to see the same content on every site. Well it now turns out that was wrong. It's impossible to saturate content on paysites in a major niche.
However it's easy to saturate it in the TGP arena. Exclusive or non exclusive. It just needs too many affiliates submitting too many of the same sets.
So why are there too many affiliates submitting too much content to to many free sites?
Because that works in the sponsors benefit. He gets maximum exposure because of the over abundance of affiliates with his free content. Which is why they make it so easy for anyone to be an affiliate.
And anyone who equates MacDonald's marketing with Internet porn affiliate programs is really stretching the point. When did you see MacDonald's giving away free burgers, when did you see them spending more on giving away free burgers than on the inside of the restaurant.
Is that your marketing strategy BVF?