Originally Posted by fr0gman

Is creekful a real word?


From a mainstream perspective you are much better off with top rankings for longer search terms and the longer the better. Think of it this way...

You have a site that sells light bulbs because you are trying to sell LIGHT BULBS.

A guy goes into Google and types in "light bulbs". Your site comes up. Is he a potential customer? Maybe / maybe not... He could be looking for anything from "ideas" to dumb blond jokes.

The next guy goes to Google and types in "blue light bulbs". Is this guy your customer? Maybe / maybe not... He could be looking for any number of things.

The next guy types in "blue light bulbs online".

The next guy types in "order blue light bulbs online".

The next guy types in "order blue light bulbs online overnight shipping".

Which of these guys do you think is ready to buy light bulbs today?