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Validus · 02-20-2007, 10:10 AM

Yea, it does get you thinking. I love the little examples. Like Coke/Pepsi challenge, and the office chair…

Ordered the book a few minutes ago. I suppose it isn’t a new book, but, ah well.

02-20-2007, 10:10 AM
Validus Confirmed User Industry Role: Join Date: Jul 2001 Location: Calgary, Canada Posts: 4,012	Yea, it does get you thinking. I love the little examples. Like Coke/Pepsi challenge, and the office chair… Ordered the book a few minutes ago. I suppose it isn’t a new book, but, ah well.