Quote:
Originally Posted by DamageX
Absolutely, but if there were no content whom would they be brokering traffic to? Or WHAT traffic, to begin with? 
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You're looking at it from a very idealistic perspective.
Sure you're right, no content, no market, no industry. No way to argue against that, its common sense.
But the fact is, there is content everywhere. Its easy to get, and fairly cheap, and only getting cheaper. Where as good quality traffic is getting harder and more expensive to attain.
What % of a startup affilliate program budget will be spent on traffic vs content. I would figure at least a 70/30 ratio, and thats being generous.