Los Angeles ?
Vivid Cash announced Thursday that
Tera Lord-Masters would be joining the program as Marketing Coordinator. Tera will be helping the program push its new version of
Vivid Cash 4.0 which was developed entirely in house. She will be working with new affiliates as well as handling advertising relations.
Lord-Masters comes to Vivid Cash after 1 year as marketing manager at its VOD affiliate program,
All Adult Cash. She has over 6 years experience in dealing directly with webmasters, program owners and media outlets.
?Tera did a great job launching All Adult Cash, our VOD solution, and we wanted to give her a chance on our paysite affiliate program as well? said Mike C., GM of Vivid Cash and All Adult Cash. ?We?re happy to have Tera on board and look forward to seeing how she will implement her strategy with one of the largest adult brands in the world.?
As mentioned, Vivid Cash re-launched version 4.0 in December as part of an overhaul on its current infrastructure. All coding was handled in-house and major improvements were made in click tracking, stats reporting and international billing.
?I?m excited to be working with Vivid Cash to handle the marketing for their re-launch? said Lord-Masters. ?The new system is completely custom coded and there are a lot of options for webmasters, I?m also excited about the B2B opportunities that a custom platform provides.?
Tera will be accompanying the Vivid Cash team to Las Vegas for Internext this coming week. For all inquiries, please email
[email protected]