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Old 11-27-2006, 12:14 PM  
WhiplashDug
ICS Graphics Dude
 
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Join Date: Aug 2006
Location: SACTO
Posts: 3,438
Google (and to a lesser degree other search engines) heavily weight it's Search Engine Results Pages (SERPs) towards the anchor text of links to a page. This can be demonstrated by looking at extreme examples where a pages high ranking can only be attributed to anchor text and no other SEO factors. Googlebombs (ie. search miserable failure) are probably the easiest examples to find and understand how anchor text effects SERPs.

I would suggest having NO MORE than 5 keywords as focus on any given page. Then, try to get the anchor text in backlinks to be as close to or exactly those 5 keywords. And get as many of them as possible.

This will help to improve your ORGANIC listings in the SERP's for those keywords.
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