Quote:
Originally Posted by Tryme
If they retain 50% from the trial
$1 + $35 / 2 or $18 for the initial
$35 * .60 (say they keep 60% of those who paid 1 month) = $21
$21 + $18 = $39
then add in any extra months, upsells, exits, cross-sales and they can easily make more then $40. Also the people who look at work remember the name and type it in later at home and join.
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True, but none of those figures factor in operational costs, new content, bandwidth/hosting, software, designers, programmers and the percentage that goes for processing.