12-04-2002, 10:24 AM
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Registered User
Join Date: Nov 2002
Posts: 27
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Quote:
Originally posted by SykkBoy2
ok
question for the peanut gallery...
you run a program that pays $35 per signup
Webmaster A sends 10 signsup a day, but only 1 of those ever converts to a full month membership
Webmaster B sends 10 signups a day of which 8 recur to full month
the average surfer in your program converts 6-7 of 10 from every trial...
do you keep paying Webmaster A the same as Webmaster B, or do you find reason to terminate them? or if it's available in your software, do you shave Webmaster A since their traffic grossly unproductive in comparison with Webmaster B and your "normal" traffic?
while it is easy to blame poor conversions on bad member's areas, there is some traffic that's worse than others when it comes to retention....depending upon how the traffic is sent (advertising methods)...
now, don't think like affiliates, rather, think like program owners...your bottomline is greatly disrupted by Webmaster A's shitty traffic and what if he increases his traffic to 100 joins per day with the same shitty ratios? now you're losing all or nearly all of the money you're paying to "average webmasters" and even your good traffic sender like Webmaster B....
you probably won't have to worry about shaving in about 6 months...99% of all traffic will probably only be done via private deals and "people you know" newbies and a lot of TGP gallery hobbiests will be shit out of luck....ok, it may take 12 months to come to that, but it's most likely going to happen....or you'll have to prove your traffics's worth by sending to a revshare program FIRST and if conversions are good enough, be allowed to join the per signup program....kind of a probation period, if you will
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Good point bro...
Keep on Rockin' |
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