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Depends on two things:
1) What you define as "works" and
2) How much money you spend
If by "works", you mean it automatically get sales, then no, it doesn't work. Buying traffic means one thing: people clicking on a link to your site. It doesn't mean they'll stay, and it doesn't mean they'll buy anything from you or your sponsors.
Also, if all you're going to spend is $20 and get several thousand visitors in a short period, then it is a big waste of time. You need to be able to invest in a long term strategy until you get your own visitors organically.
Balance it with ABC trades and SEO until you're popular enough to get into some good traffic trading programs and - naturally - your own visitors.
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