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I doubt he's gotten any refferals.
Sigs are mostly for branding purposes. Most people will look at the sig every day and not sign up. But when comes the day they are looking for a sponsor in that venue (in this case, AMC's video library), they will think of the name and usually type in the URL (if they dont click on a sig) and sign up.
Thats what sigs are for. Getting the name into people's minds, not making direct refferals
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