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There are solutions to implement to stop affiliates from inside the same network over writing cookies - its not too complicated.
This only deals with a % of the problem though. If we freeze these guys and kick the out - what do they do? They sign up with a similar program, and carry on.
So, what about the zango advertisers that use a competing program and are popping over your affiliate site with a competitors?.
The 1st job for sponsors is to make it clear in their TOS that adware use is a fundemental breach of the agreement. Run reports, & police their own back yard from scum users internal to their network. Thats the easy part.
We then have to police the rest of the industry, externally. Sponsors can use affiliatefairplay or ben edlemen to run detailed reports and supply video captures of competitors popping over our affiliates sites.
I see lots of sponsors saying "yeh we're against adware, if you see anyone using it tell us" - Theya re putting the onus on everyone else. So they will act on it if someone monitors it for them.
Its a step in the right direction but we need to be more pro-active than that. Zango promtion will only become unprofitable if we catch and freeze most of the time not some of the time.
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