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Paul, it sounds like you are assuming that all exclusive stuff is shit. I would take high quality exclusive stuff over high quality non-exclusive any day of the week.
You also say that if you only sell a set 10 times the surfer is about 1 to 100 to see that set on another paysite. I hope for your sake that your really good sets doesn't only sell 10 times ;) But my point is that a paysite doesn't only have 1 set, it has hundreds. Chances are much higher than 1 in 100 that a surfer has seen at least a few of the sets before...
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