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Originally Posted by spacekadet
mobile phone browsers can just access regular sites now and load them properly on the newer phones. making content for phones is a waste when they can just view the real deal.
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I thought along those lines also, but there's two factors. mpeg4 is made to be a much better format for the screens/os etc of a small digital device that vectorize calculations while viewing rather than flat rendering at a specific size regardless of resolution. also, Looking at a video rendered for a big screen on a small screen really sucks (change the img tag on a 640 width image to be width=80 and see what I mean). So you need the smaller renderings for the mobile devices or they just look bad.
Plus you have the whole non-web device market which is what I was focused on in the first place like the video Ipod and PSP. Video Ipod is really whats catching on here in US, the "porn on Ipods] projections are staggering, the fact that the cellphones can view them too is a bonus. My intention as is the intention of some of big guys doing this now is that specific device [iPod] not really phones anyway. At least one other [trusted and successful] provider already advertises Ipod ready content on it's banner on this site.
So while these are very valid points, there are some differences from content being "viewed" on a small device and content "meant to be viewed" on small devices.