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If you had 700K in SE traffic, you would be pushing atleast 100 sales a day. If the traffic is targeted for specific niches and sites, you could probably push close to 250-300 sales a day. These are fairly conservative estimates too.
If you weren't doing that, you'd really have to look at the sponsors you are using to monetize that traffic. Even at 230k/day, you should be pulling 50+ sales a day easy.
I'm not saying you didn't, or don't, just saying that if you do, you'd have made a shitload of bank. I'm talking a few grand a day in sales.
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