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You should promote a site that is not flooded (like 2bet said) and keep in mind that you make money for each raked hand for the LIFE of the player. With time you will land a whale that plays everyday, and trust me, they do!!!
You obviously have traffic that appeals to poker players...now is the time to find the site that will HONESTLY bonus the player for money deposited and pay you.
Also...keep in mind that up-front advertising always pays off. I'm not sure what poker ad you're using, but if it says you have to deposit X amount of dollars to get a bonus, you will see a much better ratio of signups to payout for those that sign up thru that banner.
Gaming advertising is similar to adult in that you have appeal with the same marketing group, but it requires a slightly different approach....mostly because it doesn't end with the surfer in front of lots of nudie pics. They have to EARN their money to make you money.
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